Google Analytics data can provide insight into your online marketing initiatives. However, in order make key business decisions, it is critical that your decisions are based on accurate and actionable data.
A lot of Analytics accounts aren’t setup properly. They’re created haphazardly as part of a website build or as an afterthought, rather than to accurately and effectively measure website traffic that can create real business decisions.
Most Google Analytics accounts contain spam sessions which can be creating incorrect sessions, internal sessions, missing goals configuration, double tracking, inaccurate e-commerce tracking and more. As a result, this can lead to inaccurate measurement and ill-informed business decisions.
Our optimisation packages include a comprehensive evaluation of your Google Analytics setup to help identify and fix those issues, while also updating the account according to best practice.
Don’t have a Google Analytics account? No worries – let us set it up best practice, from day one.
Our basic Google Analytics optimisation package includes:
Our advanced Google Analytics optimisation package includes: